Mashable, Uproxx and Buzzfeed and all the other things take part in historic win for the Times by re-re-posting the Times’ staff work on their sites.
Piggybacking on the good fortunes of the L.A. Times newsroom for grabbing a Pulitzer in Breaking News Reporting Monday for its coverage of the San Bernardino attack, news aggregator sites lit up in support.
“It feels really good knowing the work we stole all year was recognized,” a Buzzfeed spokesman said after the announcement streamed live. “Even though there’s no way the L.A. Times would ever 55k shares for their original reporting—we still recognize the Pulitzer as a legitimate validation of their good work. And we’re currently trying to come up with 28 ways we’re happy for them.”
A Mashable spokeswoman said in light of the site’s editorial layoff last week good content to “re-purpose” from real newsrooms is now more important than ever to their business model: “We just hope they can somehow stay in business to keep doing actual reporting so, you know, we can continue to copy their good work.”
After yesterday’s award, the L.A. Times is the most frequent winner in Breaking News. It also won in 2004 for coverage of Southern California wildfires and was a finalist in 2001 as well as last year. But the victory was bittersweet for the Times staff as reaction on Twitter trended the hashtag #sanbernadino once more.
L.A. Times data reporter Taylor Goldenstein noted Monday that the wrong hashtag had been shared originally shared 526,000 times. “Here we fucking go again,” Goldenstein said between bites of Vons sheet cake which also spelled Pulitzer “Pultzzer”.
For its part, the Washington Post staff was equally grateful to aggregator sites work in stealing their content that went on to win the Pulitzer for National Reporting work on data-driven analyst of police shootings. “We shed light on the problem and brought actual facts to the table,” a WaPo newsroom spokesman said. “Aggregators just put really damaging headlines on it and get people to click it.”