Thursday, May 24, 2018

Squaw CEO Andy Wirth’s latest email expression “Atmospheric Rivers” is revelatory wordplay—a brazen and purposeful liberation from fact, reason and truth

The free verse poem vaguely hidden by his email transmission is the Squaw CEO’s masterwork to date. By Andrew J. Pridgen Performance artist, corporate mouthpiece, serial monologist, evolutionary grammarian and internet provocateur Andy Wirth’s latest transmission to his waiting public is verily a thinly disguised free verse poem. Wirth uses repetition and occasional rhyming along with his unique sentence structure, signature...

The Warriors are right, Salt Lake City does suck — but not for the reasons they mentioned

I have lived in Oakland. I have lived in Salt Lake. Even though Oakland is a bit self-aggrandizing and sleeve-tatted with a skyline full of AT-ATs, Salt Lake City is an easy target with terrible air, improperly stored beer and an early curfew. By Andrew J. Pridgen The Golden State Warriors took a few swipes at Salt Lake City prior...

Meet John Snow: A Ski Movie for the Rest of Us

Below is the pitch for Meet John Snow: A Ski Movie for the Rest of Us. I’m hoping for Wes Anderson to get attached as he handled the skiing during the giant slalom with puppets climax in The Grand Budapest Hotel much better than Ridley Scott would have. Anderson also said he’s interested in making a James Bond movie...

This year, I will not buy any new ski gear

...At least I’ll try not to. Promise. Maybe. By Andrew J. Pridgen I recently mentioned how much I look forward to rely on POWDER's annual buyers' guide/kick-off issue dropping into my mailbox of floating as if by magic carrier owl onto a news stand. I like everything about it. It is one part guilty pleasure, one part aspirational guide to living...

How is skiing vs. snowboarding still a thing?

Oh, Gapers with lawyers. That’s how. By Andrew J. Pridgen Full disclosure: I snowboard and I ski. I am equal parts obsessed with Shane and Jeremy. ...And most people I know who have lived or done any significant time in mountain towns can do both. Many can also mountain bike, skate ski, classic ski, tele ski, snort wasabi and still belt out Private...

There is only one option now. Fight.

Only 10 weeks into his tenure and Trump has ensured that the US has gone from global leader in climate change to global denier, pretending his rollbacks—specifically set to boost bottom lines for dying industries...and kill the planet—are creating something besides unmitigable and irreversible havoc. By Justin Broglio Imagine you get sick. At first, it’s just a cough, sore throat, and...

Time for our legal system to step up and bury the Bundys

It’s time the rest of us start insisting upon our public property rights By Kyle Magin No matter where you live in America, you’ve got a bigass back yard. You may not be able to see it from your gridded neighborhood in Houston or light-rail stop in Seattle (on days when Rainier is clouded) but it’s there. The Bureau of Land...

This Western States 100 Sizzle Reel is going to make you want to run 100 miles and be a better human being

You’ve seen it right? Five minutes that will change your life. By Andrew Pridgen The Western States 100 is a cross-country mountain range running race that starts at the base of Squaw Valley USA, rushes up a giant granite rock face and then ambles 97 more miles of dirt and stream and loose rock and mule ear 18,000 feet toward the...

The Fading Light of American Optimism

For almost two-and-a-half centuries we have been the country of can-do. Get knocked down? Get right back up and fight. Now our greatest battle is against one of our own. By Andrew J. Pridgen The thing that has struck me most about this new administration and this almost two-week waking nightmare we are currently in the midst of is whatever happened...

Squaw CEO Andy Wirth kicks off summer by sharting all over Olympic Valley community

Subtlety is not one of Squaw Valley CEO Andy Wirth’s strong suits. Add writing a cohesive sound bite and good timing to that list. By Andrew J. Pridgen About the time the car was packed Friday afternoon and the tailgate was refusing to shut, Squaw CEO Andy Wirth closed his solitaire window and busted out an epic press release decrying the...