Wednesday, March 29, 2017

If you must shop on Friday, shop Patagonia

Patagonia is giving 100% of its Black Friday sales to eco-charities. Form-fitting fleece pullovers that match your Subaru and a PR coup, what’s not to love? By Andrew J. Pridgen For the entirety of this decade up until this time last month, I worked for an e-commerce firm. The melt into a chair that was never set quite right in front...

The time has come to boycott Squaw Valley USA

They won’t listen to us. Now it is time to make them hear us where it counts: The bottom line. By Andrew J. Pridgen We live in the unfortunate time of magical-thinking-meets-sensationalism, Of trolling. Of doing the exact wrong thing when we should be doing the right thing. Of taking the easy way out. Over the last few weeks America...

What to expect when you’re expecting a battle: Keep Squaw True community organizers are already planning next steps in fight to save Squaw from absentee developers

Placer County Supervisors showed little regard for what residents of the Tahoe Basin want in a development by approving a 760-unit Martis Valley West project in October. A lawsuit soon followed. They are now expected to kowtow to current Squaw owner KSL’s mid-20th century mountain-town-as-airport-Hilton vision for Olympic Valley 9 a.m. Tuesday, Nov. 15 in Kings Beach. How it...

JT Holmes posts ghostwritten ‘open letter’ at the behest of his Squaw corporate overlords

And we rebut Holmes' well-timed appeal to the public prior to Placer County Supes' Tuesday decision whether to let a private equity firm go forward with a tantalizingly horrible development plan for Squaw. By Andrew J. Pridgen Say it ain’t so JT. Like basically everyone else on this ever-revolting, ever spinning green and blue marble, I am a fan of JT Holmes...

How do we get back up?

Democracy is on the mat. But we need to stand up, if not together than for one another. By Andrew J. Pridgen Like the majority of Americans, today I woke up with the worst hangover of my life. And I did not drink a drop last night. I have not felt this bad since the morning of 9/12/01. And I do not...

To rebuild, Oregon (football) needs to get weird again

Nike, once a counter culture brand, and Oregon, once a counterculture school, need to go back to their roots in radicalism to be relevant again. By Andrew J. Pridgen Over the past two decades I’ve marveled at how the culture of Oregon football has morphed to become the opposite of Eugene and the namesake state. The University of Oregon, in...

Stay woke folks, because Old Man Winter may be permanently asleep

La Niña is about to ghost winter in the West like a Tinder match. By Andrew J. Pridgen Much of the Tahoe Basin woke up Monday morning to a dusting of snow covering the scorched landscape like powdered sugar sprinkled over burnt French Toast. Let’s stop and look for a moment, shall we? https://twitter.com/squawalpine/status/788032012623892480 https://twitter.com/KirkwoodMtn/status/788049612695220225 https://twitter.com/Northstar_CA/status/788437336946200577 And even one in black and white: https://www.instagram.com/p/BLqzKnABlVW/   ...You get the...

Planet Earth saved TV …Now Can the Sequel Save Us?

The BBC’s Planet Earth saved TV from stupid in 2006—here’s hoping the series does it again. Written by Kyle Magin I grew up on nature documentaries. A coworker recently played the crescendo of National Geographic’s tv special opening and said “when you heard this, you knew you were going to learn something cool,” and I thought, yes! I used to...

Trump Nation’s uprising would soon be undone by its own absence of physical well-being

We used to be a country defined by physical and mental fitness. For a growing swelling portion of the population, that is no longer the case. By Andrew J. Pridgen Republican nominee Donald J. Trump and the fringe masses of anti- basic human decency proles he’s whipped into a relatively dangerous mass frenzy have one thing in common. And surprisingly, it’s...

No Answers for the Great Lakes, Only Questions

Major questions are looming for the Great Lakes’ only national park and its sportfishing industry. Their answers will determine how man supports wildlife in the 21st century. Written by Kyle Magin Great Lakes wildlife managers teeter on the brink of two major decisions regarding its most well-known species. On Isle Royale National Park: The Great Lakes’ only national park--894 square miles...

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