Monday, December 18, 2017

What lovely timing for a giant structure fire for Homewood’s ownership group

With plans to break ground in 2017 on a massive mountain redevelopment, we’re not saying the Basin’s most notorious big-ski-structure firestarter Alex Cushing would be proud ...but… By Andrew J. Pridgen Homewood Mountain Resort will suspend all skiing activities Wednesday after a fire broke out at the resort’s south lodge shortly after 3 a.m. The two-alarm fire decimated the building...

Squaw Valley Ski Holdings, LLC introduces a ‘life-size replica’ Christmas village inspired by plans for new ‘larger-than-life-size’ ski village that will probably never get built

Make it a stocking stuffer, as long as your feet are the size of Coit Tower. For Immediate Release Dec. 22, 2016 – Squaw Valley Ski Holdings, LLC, in an effort to bring forward additional holiday mirth for supporters of the Village at Squaw Valley redevelopment project, has come up with what every skier totes has no idea he really...

God help us…if we still deserve it

Today is the day a chosen few will voluntarily move to appoint a despot the leader of the free world. How we got here and what to do now. By Andrew J. Pridgen I find this past month that I vacillate between "Well, who knows what will happen, just have to keep moving." And "Oh shit, time to move into...

Pay For Your Own Goddamn Beach House

My tax dollars. Your luxury properties. Written by Kyle Magin If you choose to live in a glass-walled beachfront home with a cutesy name like ‘Sandy Bottoms’ on the Outer Banks or Big Pine Key or any of America’s thousand other coastal retreats for Baby Boomers, you’d think you’d have to assume the risk of climate change-fueled tides ripping that sumbitch...

If you must shop on Friday, shop Patagonia

Patagonia is giving 100% of its Black Friday sales to eco-charities. Form-fitting fleece pullovers that match your Subaru and a PR coup, what’s not to love? By Andrew J. Pridgen For the entirety of this decade up until this time last month, I worked for an e-commerce firm. The melt into a chair that was never set quite right in front...

The time has come to boycott Squaw Valley USA

They won’t listen to us. Now it is time to make them hear us where it counts: The bottom line. By Andrew J. Pridgen We live in the unfortunate time of magical-thinking-meets-sensationalism, Of trolling. Of doing the exact wrong thing when we should be doing the right thing. Of taking the easy way out. Over the last few weeks America...

What to expect when you’re expecting a battle: Keep Squaw True community organizers are already planning next steps in fight to save Squaw from absentee developers

Placer County Supervisors showed little regard for what residents of the Tahoe Basin want in a development by approving a 760-unit Martis Valley West project in October. A lawsuit soon followed. They are now expected to kowtow to current Squaw owner KSL’s mid-20th century mountain-town-as-airport-Hilton vision for Olympic Valley 9 a.m. Tuesday, Nov. 15 in Kings Beach. How it...

JT Holmes posts ghostwritten ‘open letter’ at the behest of his Squaw corporate overlords

And we rebut Holmes' well-timed appeal to the public prior to Placer County Supes' Tuesday decision whether to let a private equity firm go forward with a tantalizingly horrible development plan for Squaw. By Andrew J. Pridgen Say it ain’t so JT. Like basically everyone else on this ever-revolting, ever spinning green and blue marble, I am a fan of JT Holmes...

How do we get back up?

Democracy is on the mat. But we need to stand up, if not together than for one another. By Andrew J. Pridgen Like the majority of Americans, today I woke up with the worst hangover of my life. And I did not drink a drop last night. I have not felt this bad since the morning of 9/12/01. And I do not...

To rebuild, Oregon (football) needs to get weird again

Nike, once a counter culture brand, and Oregon, once a counterculture school, need to go back to their roots in radicalism to be relevant again. By Andrew J. Pridgen Over the past two decades I’ve marveled at how the culture of Oregon football has morphed to become the opposite of Eugene and the namesake state. The University of Oregon, in...