Friday, April 28, 2017

This year, I will not buy any new ski gear

...At least I’ll try not to. Promise. Maybe. By Andrew J. Pridgen I recently mentioned how much I look forward to rely on POWDER's annual buyers' guide/kick-off issue dropping into my mailbox of floating as if by magic carrier owl onto a news stand. I like everything about it. It is one part guilty pleasure, one part aspirational guide to living...

Who run the world? The female-first future of Coalition Snow

The Tahoe-bred ski and snowboard company built by women and for women expands with a youth line. Here, Coalition Snow's co-founders check back in with DPB on International Women's Day to show us who run this mutha! Interview by Andrew J. Pridgen When last we checked in with Coalition Snow co-founders Jen Gurecki and Danielle Rees, it was 2015, the pair...

How will the ski biz survive the mass-exodus of white people when all its marketing is pandering…to white people?

Skiing is marketing to the Cleavers in a Modern Family America. Unless serious changes are made in how the sport sells itself (and to whom), it’ll die. Written By Kyle Magin Ski industry marketing materials look like winter at the Eagle’s Nest. I recently perused the websites of every major ski resort in the U.S. and Canada west of the Mississippi....

Longing for the glory days of (Ski) Porn

Like all of porn we've gotten so used to the ridiculous that the sublime is now nostalgia. In other words, in today's ski porn the money shots just aren't the same. By Andrew J. Pridgen Fall is Ski Porn season. This year especially, I'm having a difficult time reconciling my addiction. For those unfamiliar with the genre, Ski Porn isn't a bunch of...

How is skiing vs. snowboarding still a thing?

Oh, Gapers with lawyers. That’s how. By Andrew J. Pridgen Full disclosure: I snowboard and I ski. I am equal parts obsessed with Shane and Jeremy. ...And most people I know who have lived or done any significant time in mountain towns can do both. Many can also mountain bike, skate ski, classic ski, tele ski, snort wasabi and still belt out Private...

Old Dude is Still Figuring out Facebook, Blows Up Horndog Fest for Julia Mancuso

This week's social media equivalent of someone 'introducing' you to Modest Mouse. By Kyle Magin People who are sincere on social media are the best. A typically fun/sexy/I-live-in-sunny-perfect-places Facebook post from World Cup skier Julia Mancuso of she and bestie/rad snowboarder Hannah Teter paddleboarding in bikinis on Lake Tahoe this week produced this particular comment thread: https://www.facebook.com/JuliaMancusoUSA/photos/a.10151613204437693.1073741826.131459577692/10152906345252693/?type=1&comment_id=10152906353447693&offset=0&total_comments=124&comment_tracking={%22tn%22%3A%22R3%22} Robert Dwyer Perfect butt! ! Like ·...

All the things that went through Jeremy Jones’s head during his 20,000-foot first descent

Spoiler Alert: There’s a good chance Jimmy Buffett will creep into your head when you’re trying to cheat death. By Andrew J. Pridgen Truckee’s Jeremy Jones recently spent 40 minutes jump turning down a spine in the Himalayas. That’s roughly the equivalent of running around and getting knives thrown at you in the dark for an entire episode of House...

Though the industry hints at skipocalypse, no real action is being taken to prevent the sport’s — and planet’s — demise

Attempting to solve skiing's toughest question: How can I enjoy the sport when it’s the end times? By Andrew J. Pridgen Several years ago, I was alone trolling around Deer Valley’s Empire Canyon on a Tuesday morning. The night before had delivered eight inches of new snow and by 10 a.m. the clouds had parted to let in some rare,...

This is not the El Niño you are looking for

Sorry bro, that Super El Niño you’re waiting on is just a symptom of you fucking up the planet/turning the ocean into a hot tub. Signed, every dying fish everywhere. By Andrew J. Pridgen Guess fucking what? The oceans are getting warmer ALL THE FUCK OVER. And guess who did that? We did. (<--I blame myself actually. I blame myself for driving a SUV...

“Excerpt from a text convo lamenting how boring ski porn has gotten” A story for aging bros who came of age in mountain towns during the early 2000s

As told by every sad bro ever since the trailer for Fade to Winter dropped Wednesday. By Andrew Pridgen “Sup bro?” texted James. He was sitting in traffic and pretending not to text which made it look even more like he was texting. Pause. (An ellipsis denoting Mike texting back made James smile.) “Sup,” Mike texted. James and Mike have been bros for a decade,...

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