Tuesday, June 27, 2017

Squaw expansion draws ire misspent on predictable talking points…not the task at hand

Tahoe Basin residents, environmental freedom fighters and nostalgia whores fighting KSL Capital Partners on the proposed expansion and re-imagining of Squaw into a Redwood Shores-type skyline, a milquetoast multiplex, an office park-ean upcropping of 10-story units which look like a combination of Salt Lake’s flavorless skyline and an Extended Stay America off The 680, with a bit more manufactured...

The private equity firm that owns Squaw Valley-Alpine Meadows is a hyper-local example of how America is being rotted out from the inside

Winning by losing and showing no care or concern for the end user (skiers and riders) while doing so. By Andrew J. Pridgen A couple weeks ago, the marketing office at Squaw Valley came up with a strange and context-free Instagram rant about silencing the “trolls and haters” on their “corner” of the internet. By way of background, the post was...

Squaw CEO Andy Wirth is the Aaron Sorkin of terrible emails

Once a quarter Squaw CEO Andy Wirth grabs a hold of his keyboard and spits out magic. By Andrew J. Pridgen Whether it’s “confirming the prevailing wisdom” (<-- my favorite #wirthline to date; how does one confirm such ambiguities?) that Olympic Valley residents shouldn’t have the power to incorporate or his latest offering attempting to muzzle board members while wearing...

Squaw sets up scarecrow nonprofit to seduce, frighten Basin residents

...But the best part is Tahoe only gets its nonprofit AFTER the reason for NEEDING a nonprofit is built. By Andrew J. Pridgen Here comes the supposed nonprofit arm of the private equity firm hellbent on turning Olympic Valley into the Four Points Sheraton near the MacArthur Maze. Squaw announced Tuesday that they’ve launched a boy band version of a 501(c)(3)...

Locals and Conservationists May Have to Make a Deal with the Devil to Save Squaw

How to un-fuck Squaw Valley. (Click here to see why it's fucked.) By Andrew J. Pridgen Squaw CEO Andy Wirth has become something of a sympathetic creature of late in that he has to continue to carry a party line that is completely out of step with the community, with the environment and with industry trends. Wirth’s employer is currently stopping just...

Why Marco Sullivan’s 17-year professional skiing career was more consequential than you think

Nobody did it better...while wearing more denim. By Andrew J. Pridgen Athletes, they say, die two deaths. The first when they retire, the second when their number is called up from behind the giant deli counter in the sky. Marco Sullivan, a 17-year Alpine veteran of the U.S. Ski team and perhaps one of the finest examples of a man who threw...

Squaw kicks off summer by announcing a partnership with the worst thing man has ever created: A ‘ski’ resort in China

Andy Wirth has a fever ...and the only cure is press releases about more bad decisions. By Andrew J. Pridgen In the annual Homer head-slapping summer kick-off, Squaw Valley announced last week that it will partner with, ready? A ski resort in China. ...Which is kind of the same thing as saying you think those red Trump hats are "kinda cool," or...

Suspended Animation

The first week of February kicks off sports’ shoulder season—approximately now until tourney time/spring training. To celebrate, DPB will release its Tahoe Trilogy, three stories about the current state of Lake Tahoe’s financial outlook, environmental health and planned development. Below, part II. By Kyle Magin The best analogy for living in a ski town with no snow probably comes from Matthew McConaughey’s...

Squaw CEO Andy Wirth kicks off summer by sharting all over Olympic Valley community

Subtlety is not one of Squaw Valley CEO Andy Wirth’s strong suits. Add writing a cohesive sound bite and good timing to that list. By Andrew J. Pridgen About the time the car was packed Friday afternoon and the tailgate was refusing to shut, Squaw CEO Andy Wirth closed his solitaire window and busted out an epic press release decrying the...

The Cal Neva is set to reopen on Sinatra’s 100th birthday

Frank Sinatra owned Crystal Bay’s Cal Neva from 1960 to 1963. That time, while brief, has defined more than any other the image and the lore of the border-straddling hotel-casino towering over the waters of North Lake Tahoe's dramatic granite shelf. As new ownership claims they'll bring back the Sinatra "glory days,” starting on the night of the crooners...

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