Wednesday, June 28, 2017

How to remember Erik Roner’s life without focusing on his death

Truckee resident Erik Roner, 39, died Monday in a skydiving accident at Squaw. The incident was the equivalent of a NASCAR driver perishing in a head-on on the way to the store to grab a gallon of milk. That said, Roner was a guy who lived without limits and died within them. I only hope his life is recalled...

Squaw Valley Ski Holdings, LLC introduces a ‘life-size replica’ Christmas village inspired by plans for new ‘larger-than-life-size’ ski village that will probably never get built

Make it a stocking stuffer, as long as your feet are the size of Coit Tower. For Immediate Release Dec. 22, 2016 – Squaw Valley Ski Holdings, LLC, in an effort to bring forward additional holiday mirth for supporters of the Village at Squaw Valley redevelopment project, has come up with what every skier totes has no idea he really...

Why Marco Sullivan’s 17-year professional skiing career was more consequential than you think

Nobody did it better...while wearing more denim. By Andrew J. Pridgen Athletes, they say, die two deaths. The first when they retire, the second when their number is called up from behind the giant deli counter in the sky. Marco Sullivan, a 17-year Alpine veteran of the U.S. Ski team and perhaps one of the finest examples of a man who threw...

Meet John Snow: A Ski Movie for the Rest of Us

Below is the pitch for Meet John Snow: A Ski Movie for the Rest of Us. I’m hoping for Wes Anderson to get attached as he handled the skiing during the giant slalom with puppets climax in The Grand Budapest Hotel much better than Ridley Scott would have. Anderson also said he’s interested in making a James Bond movie...

Looking for a job in Tahoe? The North Lake Tahoe Resort Association’s high-end search for a vengeful mouthpiece has begun. Typos in resume optional, but recommended.

It's human 'N'ature to not want to work very hard unless it comes to picking fights with local media and ghost writing press releases taking credit for things that would have happened anyway. Written by Kyle Magin It takes $42,000 to hire a bully. That’s how much Sandy Evans-Hall, the CEO of the North Lake Tahoe Resort Association, got in taxpayer dollars...

How is skiing vs. snowboarding still a thing?

Oh, Gapers with lawyers. That’s how. By Andrew J. Pridgen Full disclosure: I snowboard and I ski. I am equal parts obsessed with Shane and Jeremy. ...And most people I know who have lived or done any significant time in mountain towns can do both. Many can also mountain bike, skate ski, classic ski, tele ski, snort wasabi and still belt out Private...

Squaw’s Bosses Planning to Break Resort Like a Piggy Bank, Collect the Cash and Run

Why Squaw is fucked. (Click here to see how to un-fuck it.) By Andrew J. Pridgen Before we jump feet first into the water theme park and the specifics of the Squaw redevelopment plan which they all but burnt the edges of to make it look like an old treasure map like you did for a 5th grade project, let’s get...

The private equity firm that owns Squaw Valley-Alpine Meadows is a hyper-local example of how America is being rotted out from the inside

Winning by losing and showing no care or concern for the end user (skiers and riders) while doing so. By Andrew J. Pridgen A couple weeks ago, the marketing office at Squaw Valley came up with a strange and context-free Instagram rant about silencing the “trolls and haters” on their “corner” of the internet. By way of background, the post was...

Outside Bozeman poorly attempts to address ski town rape culture in terrible Trump era post-election archive post

Whether irresponsible, ignorant or just poorly timed, one mountain town lifestyle magazine's quest for Friday click bait backfires. By Justin Broglio Here’s one you may have missed on the internet yesterday. (Note: Not fake news). In a very poorly thought-out attempt to possibly lighten the mode in our country or strike a “conversation” about how women are constantly sexualized, threatened and treated...

What to expect when you’re expecting a battle: Keep Squaw True community organizers are already planning next steps in fight to save Squaw from absentee developers

Placer County Supervisors showed little regard for what residents of the Tahoe Basin want in a development by approving a 760-unit Martis Valley West project in October. A lawsuit soon followed. They are now expected to kowtow to current Squaw owner KSL’s mid-20th century mountain-town-as-airport-Hilton vision for Olympic Valley 9 a.m. Tuesday, Nov. 15 in Kings Beach. How it...

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