Tuesday, January 22, 2019

The facts about the facts about the Village at Squaw Valley Redevelopment Plan

Just the facts. By Andrew J. Pridgen My first boss and mentor ran a political PR firm in San Francisco. During my first week on the job, we were hosting a cocktail party for Mayor Willie Brown to launch a clean drinking water proposal for the city. He pulled me aside at the event and gave me three pieces of can’t-go-wrong advice...

A bad Winter Games for the U.S. a barometer of where we are as a nation

We were shitty in Pyeongchang because we’ve allowed ourselves to become a shitty country. Unless there are big political and cultural changes afoot, don’t expect the news to get better in the years to come. By Andrew J. Pridgen The good news is a world-record amount of fucking went on in Pyeongchang South Korea over the last two weeks, 110,000...

Looking for a job in Tahoe? The North Lake Tahoe Resort Association’s high-end search for a vengeful mouthpiece has begun. Typos in resume optional, but recommended.

It's human 'N'ature to not want to work very hard unless it comes to picking fights with local media and ghost writing press releases taking credit for things that would have happened anyway. Written by Kyle Magin It takes $42,000 to hire a bully. That’s how much Sandy Evans-Hall, the CEO of the North Lake Tahoe Resort Association, got in taxpayer dollars...

Though the industry hints at skipocalypse, no real action is being taken to prevent the sport’s — and planet’s — demise

Attempting to solve skiing's toughest question: How can I enjoy the sport when it’s the end times? By Andrew J. Pridgen Several years ago, I was alone trolling around Deer Valley’s Empire Canyon on a Tuesday morning. The night before had delivered eight inches of new snow and by 10 a.m. the clouds had parted to let in some rare,...

Squaw CEO Andy Wirth’s latest email expression “Atmospheric Rivers” is revelatory wordplay—a brazen and purposeful liberation from fact, reason and truth

The free verse poem vaguely hidden by his email transmission is the Squaw CEO’s masterwork to date. By Andrew J. Pridgen Performance artist, corporate mouthpiece, serial monologist, evolutionary grammarian and internet provocateur Andy Wirth’s latest transmission to his waiting public is verily a thinly disguised free verse poem. Wirth uses repetition and occasional rhyming along with his unique sentence structure, signature...

Squaw sets up scarecrow nonprofit to seduce, frighten Basin residents

...But the best part is Tahoe only gets its nonprofit AFTER the reason for NEEDING a nonprofit is built. By Andrew J. Pridgen Here comes the supposed nonprofit arm of the private equity firm hellbent on turning Olympic Valley into the Four Points Sheraton near the MacArthur Maze. Squaw announced Tuesday that they’ve launched a boy band version of a 501(c)(3)...

Squaw Valley Ski Holdings, LLC introduces a ‘life-size replica’ Christmas village inspired by plans for new ‘larger-than-life-size’ ski village that will probably never get built

Make it a stocking stuffer, as long as your feet are the size of Coit Tower. For Immediate Release Dec. 22, 2016 – Squaw Valley Ski Holdings, LLC, in an effort to bring forward additional holiday mirth for supporters of the Village at Squaw Valley redevelopment project, has come up with what every skier totes has no idea he really...

Stay woke folks, because Old Man Winter may be permanently asleep

La Niña is about to ghost winter in the West like a Tinder match. By Andrew J. Pridgen Much of the Tahoe Basin woke up Monday morning to a dusting of snow covering the scorched landscape like powdered sugar sprinkled over burnt French Toast. Let’s stop and look for a moment, shall we? https://twitter.com/squawalpine/status/788032012623892480 https://twitter.com/KirkwoodMtn/status/788049612695220225 https://twitter.com/Northstar_CA/status/788437336946200577 And even one in black and white: https://www.instagram.com/p/BLqzKnABlVW/   ...You get the...